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What is Property Manager Marketing?

By: Gregg Cohen, CEO, JWB Real Estate Companies
September 28, 2014
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Investing money and time into the housing industry pay off when things go well. A person who is equipped with the right team to build a real estate business can often find success. One of the strengths that is not talked about too much comes from the management side of real estate. Learning more about what is property manager marketing is helpful to new investors.

Professional Strategies to Build Revenue

It can take than hanging a few signs in a neighborhood to promote the vacancy of a newly purchased investment property. A professional property manager does a lot of marketing in order for a home to become a successful investment. The strategies that are used can include online and offline tools that help investing clients to prosper.

The goal of property manager marketing is to make sure that rentals are profitable for investors and all business is tended to in a timely manner. Some of the important work that is completed is done behind the scenes.

1. Lead Prospecting

2. Background Checks

3. Application Processing

4. Community Presence

5. Targeted Marketing

 

The Property Management Marketing Plan

As an investor, a good understanding of what managers can offer will help to plan for future income building. The plan of attack that some professional managers integrate for clients is what helps boost success rates. There are challenges in all aspects of the rental industry and sorting through an ever-changing group of tenants is frustrating for property owners.

Hiring an experienced and tenant-friendly company helps to take the stress out of the average day for a typical investor. Whether a property is located in state or out of state, the day-to-day responsibilities are still crucial to long-term passive income building. Management companies have teams in place that make it an easy task for full or part-time investors to build portfolios.

Management for Out-of-State Turnkey Homes

Monitoring the success of an out-of-state rental is almost impossible if an investor lives in another part of the country. The local economy has a lot to do with the strength of the revenue that is built in a typical neighborhood. The turnkey properties that JWB provides are professionally managed for all investors. A complete primer on the strategies used to build income for investors in any part of the country can be accessed from any page on this website. 

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